Fiji Live - April 01, 2010
In an effort to boost tourism dollars in the economy, Government will soon launch the ‘Buy Fiji made’ logo campaign.
Tourism minister Aiyaz Sayed-Khaiyum revealed this when he addressed delegates attending the Ba Provincial Council meeting in Suva last night.
Delegates were told that certain food products in Australia carried logos of a similar nature.
People he said, feel a sense of loyalty and they know it’s authentic when Fiji-made products are purchased.
“We want to launch that, because as you know, some of the handicraft sold in Fiji is made in Philippines.
“The shell necklaces for instance, are made in the Philippines and we are selling them in Fiji.”
Sayed-Khaiyum said some shops were buying the materials off-shore and then selling it to tourists as a local product.
Delegates were told that as much as possible, Government wanted the tourism dollar to be spent within Fiji.
“We want them (tourists) to be able to go out and be able to buy something from the village. We want them, for example, to buy authentic Fijian handicraft,” he said.
Tourism minister Aiyaz Sayed-Khaiyum revealed this when he addressed delegates attending the Ba Provincial Council meeting in Suva last night.
Delegates were told that certain food products in Australia carried logos of a similar nature.
People he said, feel a sense of loyalty and they know it’s authentic when Fiji-made products are purchased.
“We want to launch that, because as you know, some of the handicraft sold in Fiji is made in Philippines.
“The shell necklaces for instance, are made in the Philippines and we are selling them in Fiji.”
Sayed-Khaiyum said some shops were buying the materials off-shore and then selling it to tourists as a local product.
Delegates were told that as much as possible, Government wanted the tourism dollar to be spent within Fiji.
“We want them (tourists) to be able to go out and be able to buy something from the village. We want them, for example, to buy authentic Fijian handicraft,” he said.
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